tint colors in an attempt to correct certain visual impairments. Not until much later was the fashion appeal of sunglasses evident. In the early 1900s, shortly after the birth of film and cinema, movie stars wearing shades to prevent fans from recognizing them began to explode the popularity of the eye accessory. In 1936 Edwin H. Land began producing the first polarized lenses for glasses while experimenting with his patented Polaroid Filter. More recent developments for shades also include the use of advanced materials in the lenses, such as polycarbonate, to strengthen and reduce the weight of the lenses.It is always important to protect your health while out on your board. I mean, boarding for life sounds a lot more attractive than only boarding for a few years right? While our sport has a huge emphasis on safety due mainly to the higher speeds and increased danger of permanent injury, it is easy to forget when we suit up for riding that our eyes need protection too.
Electric BSG Shades in Black/Rasta
Beyond just protecting your eyes from UV rays, the right shades will increase your performance by reducing glare, meaning better visibility, and even making you look cooler as you shred down the hill. If you are looking for a great deal on that new pair of shades for this season then check out our Webstore’s fantastic selection of sunglasses and eyewear from manufacturers like Electric, Spy, and Von Zipper.
Until the next post have fun shredding and keep the stoke!

